By PGTravelTips Reporter.
Fifteen of Australia’s leading independent luxury tourism properties have formed Luxury Lodges of Australia, a new association to promote the uniquely Australian breed of luxury experiential lodges.
The 15 member properties represent both long-established and new lodges and camps, with a common theme of offering guests an outstanding experience connected to a clear sense of place – while ensuring key luxury standards.
Ranging from wilderness lodges to vineyard retreats and dining destinations; island hideaways to luxe outback camps; the lodges demonstrate high levels of innovation and are clearly aiming to be the ‘best’.
Andrew McEvoy, Managing Director of Tourism Australia, said: “Luxury Lodges of Australia brings together a portfolio of sophisticated, experiential properties and will showcase it on the world stage for the first time.”
The properties are spread across more than a dozen diverse regions of the country.
James Baillie, Chair of Luxury Lodges of Australia, said: “The association sets a benchmark for luxury travel in Australia. Pooling our marketing resources will greatly help us raise Australia’s profile as a luxury destination.”
www.luxurylodgesofaustralia.com.au
Australia is famous for the kangaroo but now is marketing itself as a luxury destination for discerning travellers.
PGTT
